Packaging design

Heyday Cake — healthy vegan functional desserts.

About
Cakes contain pribiotics from nuts, dried fruits and berries. The task was to acquaint the consumer with healthy desserts, to attract non-vegetarians. The graphic solution is based on typography, denoting the function of
each dessert depending on the nutrients of each product. Transparent graphic elements refer to the tastes of the product. 7 tastes correspond to 7 days of the week. A handy jar allows to take a dessert with you.
Team
Art direction: Irina Kosheleva 3D: Costa Tol Producer: Anastasia Pavlova
Client
Heyday Cake
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