Rich, a premium juice and nectar brand, has launched brand new lines of flavors: Rich Tonic, Rich Bitter and Rich Cola.

Rich Tonic is a line of premium drinks designed both as a cocktail mixer and for standalone consumption. The drinks contain traditional ingredients — carbon dioxide and quinine — which give them a characteristic bitterness and refreshing taste. The line includes tonic, bitter, and cola, and is growing in popularity among those who appreciate refined and balanced flavor profiles. We developed the packaging design for the Rich Tonic, Rich Bitter, and Rich Cola line. The visual language is built on bold, contrasting colors and a distinctive brand style that emphasizes the modernity and freshness of the drinks. The packaging creates a premium image, making the line stand out on the shelf and reflecting its versatility — for cocktails and on its own.